Mediaplanet and Generosity.org Team up in the Fight for Water and Sanitation

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Disease related to water, sanitation and hygiene kills one million people each year. Each day 700 children die of diarrheal disease due to lack of quality water resources. These deaths are preventable.

NEW YORK

Helping to inspire change in access to quality and safe water, Mediaplanet today announces the launch of this December’s edition of “Water & Sanitation.” This campaign will advocate for the 2.6 billion people globally who don’t have access to a safe water source, educate readers on the hidden risks facing resources in the United States and how we are able to support developing communities.

Disease related to water, sanitation and hygiene kills one million people each year. Each day 700 children die of diarrheal disease due to lack of quality water resources. These deaths are preventable. This campaign dives into the global issues communities face today and the implications of not having access to water — a great contributor to the poverty crisis. In Sub-Saharan Africa and Southeast-Asia we learn of the infinitely positive impact access to a clean water source can have on a community. One well, filtration system or quality toilet facility could mean improving the health of billions of people and bring us one step closer to ending poverty.

This campaign was made possible with the incredible support of Generosity.org, who has committed to ending the clean water crisis, one community at a time. Through an innovative seven-step process, Generosity has been able to implement a system that helps communities achieve true results. So far, they have helped 458,000 people across 20 countries, with 795 projects funded. Generosity.org’s mission is to give communities the opportunity to live a healthy and productive life. Because by giving access to clean water, time spent just surviving can be spent dreaming, growing and thriving.

The print component of “Water & Sanitation” is distributed within today’s edition of USA Today in New York, Southern California, Washington D.C./Baltimore, and North Central Florida with a circulation of approximately 250,000 copies and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

About Mediaplanet
Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Press Contact:
Alexandra Flecha-Hirsch
alex.flechahirsch(at)mediaplanet(dot)com
(646) 979-2835

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