Ernst Prost sells his company group to the conglomerate worth billions
December 2017 – LIQUI MOLY is getting a new owner. At the turn of the year the CEO Ernst Prost is selling his company shares to the Würth Group. “I have hereby secured the future of LIQUI MOLY for a time when I may no longer be at the helm myself,” says Ernst Prost. He remains the CEO of the corporate group.
LIQUI MOLY is completely fit and healthy: high equity ratio and yet another sales record this year. “I wanted to make provisions with a minimum of fuss, when things are going well and we don't have to decide under difficult circumstances,” says Ernst Prost.
There is a long relationship with the Würth Group. For almost 20 years the Würth Group has been a silent partner of LIQUI MOLY – a safeguard against uncertainties even back then. With more than 70,000 employees and 12.5 billion euros sales, Würth Group may be rather bigger than LIQUI MOLY, but it is also a family company. Ernst Prost: “That's why I know LIQUI MOLY is in good hands with the Würth Group.”
Except for the change of owner behind the scenes, nothing is changing. LIQUI MOLY remains an independent company within the Würth Group, Ernst Prost remains CEO and nothing changes for the employees, either. “Those who know me know that my employees are my focus,” says Ernst Prost. “After all, it would be foolish to change anything about the road to success over the past few years. Everything will continue just as before – just under a bigger roof that offers greater protection.”
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LIQUI MOLY GmbH | Jerg-Wieland-Straße 4 | 89081 Ulm | GERMANY
About LIQUI MOLY
With around 4,000 items, LIQUI MOLY offers a global, uniquely broad range of automotive chemicals: Motor oils and additives, greases and pastes, sprays and car care, glues and sealants. Founded in 1957, LIQUI MOLY develops and produces exclusively in Germany. There it is the undisputed market leader for additives and is repeatedly voted the best oil brand. The company led by Ernst Prost sells its products in more than 120 countries and generated 489m euros in sales in 2016.
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