Ruler Analytics Emerges Victorious in Northern Stars

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The business, that builds software that enables marketers to better prove the value of their marketing activities, won the regional heat of Tech North’s Northern Stars competition.

Press Release updated: Oct 2, 2017 09:00 BST

Ruler Analytics, the Liverpool-based, marketing attribution and analytics company have taken victory in the regional Tech North – Northern Stars Award event held on Thursday 28 Sept.

Northern Stars is the UK’s most exciting pitch competition to find and showcase the best tech start-ups in the region. Entrants go through a gruelling selection process with only the best surviving.

Ruler Analytics is a platform built for marketing professionals. It was developed by Daniel Reilly and Ian Leadbetter having found the market for website analytics tools to be missing key data and lacking the ability to connect revenue with client interactions and engagement.

We feel privileged to have won. It will amplify our message and help grow our reach globally. I think the success of the business over the past two years has helped us secure the win here tonight; it’s all down to a great team we have working with us to offer the best service, the deepest insights and problem-solving new features to our growing customer base.

Daniel Reilly, Director

Daniel Reilly, Director, said:

“We feel privileged to have won, hopefully, it will amplify our message and help grow our reach globally. I think the success of the business over the past two years has helped us secure the win here tonight; it’s all down to a great team we have working with us to offer the best service, the deepest insights and problem-solving new features to our growing customer base.”

Ian Leadbetter, Director, said:

“It’s a pleasure just to be included in the Northern Star events, but it’s obviously great to walk away with the trophy tonight. My self and the rest of the team at Ruler are really grateful for our customers and agency partners and are focused on continuing to solve marketing measurement problems for them and their clients.”

For further information, please contact:

Peter Allcock, Head of Partnerships Ruler Analytics Limited
0800 118 5321
Mon to Fri, 9 a.m. to 5 p.m.
[email protected]

Notes to editors:

  1. Ruler Analytics launched by Daniel Reilly and Ian Leadbetter got venture capital backing through the European Investment Bank in 2016.
  2. The product integrates with Google Analytics, Google Adwords and DoubleClick systems.
  3. A rapidly expanding clientbase of over 500 paying clients and over 100 agency partners using the product.
  4. Based in the Royal Liver Buildings, Liverpool

Source: Ruler Analytics

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