NEW YORK, Nov. 30, 2017 — The Southeastern Conference (SEC) and SiriusXM announced today that they will launch SiriusXM SEC Radio, a new and exclusive 24/7 audio channel dedicated to SEC sports that will deliver fans and alumni across the country in-depth and comprehensive access to SEC-focused sports talk and news, plus an extensive schedule of SEC games.
SiriusXM SEC Radio will launch early next year and will be available exclusively to SiriusXM subscribers via the SiriusXM app, on connected devices including smart TVs, Amazon Alexa devices, Sony PlayStation, Roku and more, and on select SiriusXM satellite radios (channel 374).
The new channel's programming lineup will include exclusive new shows as well as simulcasts of SEC Network programming, and will give listeners access to weekly college coaches shows, press conferences, classic SEC game broadcasts, coverage of SEC Media Days, as well as curated, SEC-specific highlights.
SiriusXM SEC Radio will also feature live play-by-play broadcasts of conference events from several men's and women's sports including football, basketball, baseball, softball and more. (Live SEC game broadcasts will be available on satellite radios only.)
“College sports have always been an important part of SiriusXM's lineup, and the launch of a dedicated SEC channel breaks new ground and brings our college sports programming to another level,” said Scott Greenstein, SiriusXM's President and Chief Content Officer. “SEC fans have tremendous passion for their colleges and universities and we are focused on giving those fans the kind of access, news and analysis that keeps them connected to their teams, wherever they live and wherever they go.”
“SiriusXM's new SEC-dedicated channel results from our fans' loyalty and passion, which demands we continue to expand the reach of the Conference in new and innovative ways,” said SEC Commissioner Greg Sankey. “SEC fans have an interest in news and information, which they can now access through a SiriusXM channel that provides another opportunity to access timely, reliable and entertaining content about the Southeastern Conference.”
SiriusXM and the SEC recently signed a multi-year extension of their play-by-play broadcast agreement, which will continue to give SiriusXM listeners access to live play-by-play broadcasts of every SEC football game, an extensive schedule of SEC basketball games, as well as events from other SEC men's and women's sports.
About the SEC
A pioneer in the integration of higher education and athletic competition, the Southeastern Conference is a leader on the national landscape for intercollegiate athletics in the 21st century. Since its formation in 1933, the SEC has achieved stature and stability by designating governing/voting power to the presidents of the member institutions. These university leaders determine the policies of the conference and through the years this involvement has been the principal source of strength in the evolution of the SEC. Throughout its history, the SEC has provided leadership on the vital issues facing intercollegiate competition. Alabama, Auburn, Florida, Georgia, Kentucky, LSU, Mississippi, Mississippi State, Tennessee and Vanderbilt have been in the SEC since its formation in 1933. The league has expanded twice, adding Arkansas and South Carolina in 1991, then Missouri and Texas A&M in 2012.
Sirius XM Holdings Inc. (NASDAQ: SIRI) is the world's largest radio company measured by revenue and has approximately 32.2 million subscribers. SiriusXM creates and offers commercial-free music; premier sports talk and live events; comedy; news; exclusive talk and entertainment, and a wide-range of Latin music, sports and talk programming. SiriusXM is available in vehicles from every major car company and on smartphones and other connected devices as well as online at siriusxm.com. SiriusXM radios and accessories are available from retailers nationwide and online at SiriusXM. SiriusXM also provides premium traffic, weather, data and information services for subscribers through SiriusXM Traffic™, SiriusXM Travel Link, NavTraffic®, NavWeather™. SiriusXM delivers weather, data and information services to aircraft and boats through SiriusXM Aviation™ and SiriusXM Marine™. In addition, SiriusXM Music for Business provides commercial-free music to a variety of businesses. SiriusXM holds a minority interest in SiriusXM Canada which has approximately 2.8 million subscribers. SiriusXM is also a leading provider of connected vehicles services, giving customers access to a suite of safety, security, and convenience services including automatic crash notification, stolen vehicle recovery assistance, enhanced roadside assistance and turn-by-turn navigation.
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